Released on: December 10, 2007, 8:44 pm

Press Release Author: Adam Farrell

Industry: Energy

Press Release Summary: Silicon Solar Inc, a world leader in innovative solar
technologies, and the Internet's leading designer, manufacturer and distributor
solar energy products, has expanded it's vision once again and embarked on a
national print advertising campaign.

Press Release Body: Silicon Solar Inc has been a world leader in innovative solar
technologies for the last few years, but has remained mostly and e-company, relying
on the internet for most of its promotion, advertising, and selling. 2007, however,
marks a new, bigger company, and a new, bolder marketing strategy.

Silicon Solar President and founder, Adam Farrell, a student at Cornell University,
says "Internet marketing is easy.and it's safe. Marketing on the internet is
relatively inexpensive, and can easily and quickly be changed if something goes
awry. And, for many years we have dominated the Internet market for solar energy
goods, but I felt that it is time to expand.time to branch out.time to take some
bigger risks see where that leads our company."

Silicon Solar began testing its print advertising campaign in February. The company
chose one of its product lines, the SunPal, a series of solar powered lights for
real estate signs. The product had been hugely successful before the advertising
went into place, and the line dominated the solar real estate sign light market,
which it created. Seeing the success of the product and wanting to build an even
larger customer base, the company decided to place advertisements for the SunPals in
two respected, high-volume real estate magazines; Real Estate Business and Creative
Real Estate Lifestyles.

With the success of the print advertising campaign for the SunPal, Silicon Solar
expanded it's reach into the print world shortly thereafter. The company now has
ads in place and ready to be printed in two successful renewable energy magazines,
with coverage of a larger segment of their product line, now incorporating the
SunMaxx solar hot water heaters, their GridMaxx Grid-Tied solar kits, their line of
high-efficiency solar panels, and other products that the company feels their
customer base would be best served by.

Katie R, a Realtor from Arkansas saw the company's ad for the SunPal in Real Estate
Business Magazine, and loved what she saw. She quickly called the company and
ordered a couple to try out. And Katie is not alone, but just one of many new
customers that Silicon Solar has been able to reach out to and help through this new
marketing initiative.

Silicon Solar Vice President, Matthew Farrell is truly excited about this new
direction for the company: "We have hit that critical point where we know that we
have the tools and the skills to offer our services and products to the widest
possible audience of people, and these new magazine advertising initiatives are the
perfect medium to ensure that our message is seen by those people that have a true
need that can be addressed with our products and expertise. I believe that this is
the best step forward the company has taken to date. If we can help educate even
one more person about the benefits of solar power, then this new initiative will
have been worth it."

Obviously Silicon Solar and their customers are expecting things in the near future.


Web Site: http://www.siliconsolar.com

Contact Details: 2917 State HW 7,
Bainbridge, NY 13733, United States
Ph: (800) 653-8540
Fax : (866) 746-5508

E-Mail: siliconsolar2007@gmail.com